The Phi Essential

Director Phi has been analyzing cosmetic ingredients and recommending ethical cosmetics through her Youtube channel. As a seven-year veteran, she has launched her own brand called "The Phi Essential”. The Phi Essential, developed through analyzing big data on recommended products such as ingredients, concentrations, formulations, texture, and effects, aims to establish itself as the top ethical cosmetics brand based on the trust built off of Director Phi's work.

The Phi Essential (4)

The Phi Cica Allan First Essence 150ml

The Phi Cica Beta Ampoule to Foam Cleanser 200ml

The Phi Hyaluronic Moisture Barrier Cream 80ml

The Phi Sunflower Cleansing Oil 200ml